CONTINUE TO TAKE "ELECTRONIC NOTES" ON YOUR BLOGS.. DEFINING AND DESCRIBING THE ABOVE TERMS AS WATCH THE DOCUMENTARY
Key Terms
* neuromarketing ( psychological )* emotional branding
* branding/creating a culture around a brand
* narrowcasting
* rhetorical marketing
* under the radar marketing
* across-media marketing
* product placement across media
* guerrilla marketing
* viral marketing
IF WE FINISH THE VIDEO IN TIME I WANT US TO WATCH THIS GOOGLE TECH TALK PRESENTATION CALLED:
IF IT FEELS GOOD, DO IT: USING NEUROMARKETING TO GO BEYOND CLICK-THROUGH
TO BETTER UNDERSTAND NEUROMARKETING..
DUE TUESDAY 7TH CREATE A BLOG POSTING GIVING AN EXAMPLE (FROM THE PERSUADERS), THE WEB OR OTHER MEDIA OF EACH OF THE ABOVE KEY TERMS
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